Evaluation Question 2

How effective is the combination of your main product and ancillary texts?

I feel that the combination of the three products within my promotional package work well together. I have also learnt that the poster, magazine cover and teasertrailer are effective together through my audience feedback. I have used the features from the storyline such as the fire and two time periods to link the three together, and I have used the smudge tool when creating all three products as the effect it creates gives connotations of 'smoke' and 'fire.'

When creating my products I have not focused on just one time period from the two within the film, but both. With our teaser trailer we used a variety of footage to put across the link between Sarah and Frances as being relations within the film. With my poster I split it into two sections with an image of Sarah at the top, looking back into her past, and then an image of the 19th century era beneath her. The only product where I have focused on mostly one era is my magazine, but I have still included an interview with Sarah. The main reason for doing this is when I tried an image with Sarah as the main focus it did not work, and felt the image of the other three was much better.

Another reason for this is because it is easier to do an interview with just one person; there is not usually one with three people unless it is a band. I also felt that the image I chose from the 19th century worked better than the one of Sarah, but I decided to include both. I feel that it is more important to convey the fact that there are two eras within the film in the teaser trailer and the poster, as these would be the aspects that the audience would focus on more. They would then go out and buy the magazine if the film had been of interest to them.

I have also learnt that the combination of the three products is effective through my audience feedback, so it is not only my own judgement but the opinion of others as well.